Life is a series of acts, each one as profound and nuanced as a scene in a play. Our jewelry is crafted to resonate with the unfolding of these acts—the joyous crescendos, the hushed pauses, the dramatic twists, and the silent revelations. Each piece is designed to be a tangible reflection of these collective narratives. We see jewelry not as an adornment but as a talisman, a personal relic that holds the power to evoke memories, inspire courage, and whisper secrets of the soul. Drama is for the bold and the contemplative, for those who understand that beauty lies in contrast and meaning in complexity. Forget blending in, we be the scene.
Drama was started by siblings Hitesh Choyal and Mukesh Choyal to create jewelry collections with distinct story lines. A large chunk of our childhood was spent in Dhanalakshmi Swarna Mahal, a jewelry store our father had set up in Bengaluru, in 1998. At times, we are absolutely impressed by certain pieces that deepen our understanding of the artistry, craftsmanship they entail, and the rich culture associated with them. As we learned the tools of the trade, our eye for jewelry got better year on year and so did our skill set, culminating in the creation of Drama. To bring you stunning jewelry with subtle yet strong storylines.
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Daily Drama
